Jacob Lambert’s 15 minutes — or maybe more — of fame begins Friday night.

Lambert, a firefighter and rescue diver from Flomaton, has already been garnering fans online ahead of Friday night’s premiere of season four of “Sweet Home Alabama,” a reality dating show on CMT.

Lambert is one of 11 “country” bachelors who will compete with 11 “city” bachelors for the hand of Kelsey Smith, a Shelton State Community College student from Tuscaloosa.

The show will air Friday nights at 8 on CMT.

In his official biography for the show, Lambert, a former member of the U.S. Marine Corps, says he looks up to his grandparents as “an example of real love.”

To access Lambert’s Facebook fan page, click here.